BAI—the advertiser known from a Super Bowl’s commercial with Justin Timberlake and Christopher Walken approached us to create the promotional materials for their new drink BAI bubbles. BAI Bubbles is sparkling, comes in 5 flavors, has only 5 calories, 1 gram of sugar, and no artificial sweeteners. Our job was to introduce to all the variants with a set of Key Visual and CGI video.
We used video stills as a base for all the KV—they are all full CG pieces with a touch of retouch. In total, we have created 5 Key Visuals and 3 full CGI videos.
Client: Bai
Agency: BxG
Creative Directors: Joshua Bean, Nicholas Nelson
Creative Directors: Joshua Bean, Nicholas Nelson
Creative Production Studio: Ars Thanea
Executive Creative Director: Peter Jaworowski
Producer: Jan Wołowski
Art Director: Maciej Mizer
CG Supervisor: Tomasz Sawiński
Digital Artists: Maciej Mizer, Marcin Kowalski, Łukasz Wiktorzak, Dominik Laurysiewicz, Tomasz Chrabołowski
Modeling: Maciej Hrynszyn
Look Dev: Wojciech Idzi
Animation: Wojciech Jakubowski
FX: Tomasz Sawiński, Krzysztof Stefański, Tomasz Faraś, Jakub Makochon
Lighting: Krzysztof Olszewski
Compositing: Dawid Kopestyński
2D Artist: Marcin Panasiuk
