![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/9a4fe738be98807f427bf520ccf4c9332a095b97e7c66eeaaa59a792dec0d0d8fe583345116ecf3c_rw_1920.png?h=618fd79d2b4fd890be082bf9e9f29bc6)
We had a pleasure to create an illustration for Jack Daniel's Halloween special edition. The key visual was used in as a regular advertising print and on packaging as well. At first, this key visual was dedicated to the Japanese market, but yet it got published globally.
Trick or treat!
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/d9627da096c303c3551244b597f7a0cfb4363fbf00a20e7e349a04de5b90f64a465316e49f8b1035_rw_1200.jpg?h=5dfcc53fbfee27700b781511dc1f8c5c)
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/c7d27369f0900f7d5f24f8f5df5dd951867a1c2154311bb0ac949aaf0ab7f8de84c3d693f606364b_rw_1200.jpg?h=1f63921baab46ababdad5efaf284a407)
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/6b7c153ab4a8655bd1c4cf8373b2e9a9f68cc9ee9d56753328a2664501bca659c2f4fb9634ef711c_rw_1200.jpg?h=154b8b140fd5c3aca34a3f24b4d98b65)
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/b94bd63e4c5005c17278cca13d0e654e61af6c06b5143e91d2e2cb65b08d69a33e7388a504b36d44_rw_1200.jpg?h=0e2b50f23ca591015928c1cfad7508bf)
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/1922f352e7eba12b1eab3dffb4fa06e911f0f2399c8bce07c5ec5b72f901ab2b86f4682e95452c88_rw_1920.jpg?h=c49534b68ac9023ddce9fd3ed3c43dec)
![](https://cdn.myportfolio.com/bf7272a8d53eb8c0faec1188fca2a40a/136b079a650b8214da7eba3a8356366e1520fec253fdc15905945d971de5f1476c62d60702e0261a_rw_1920.png?h=c9163828600ba033e4d7619ef843cd42)
Client: Jack Daniel's
Agency: Arnold Worldwide
Art Producer: Ingrid Adamow
Art Producer: Ingrid Adamow
Creative Production Studio: Ars Thanea
Executive Creative Director: Peter Jaworowski
Producer: Marta Król
Art Director: Marcin Kowalski
Concept: Michał Lisowski
Still Photography: Michał Zieliński
Retouch: Marcin Kowalski, Łukasz Wiktorzak
Executive Creative Director: Peter Jaworowski
Producer: Marta Król
Art Director: Marcin Kowalski
Concept: Michał Lisowski
Still Photography: Michał Zieliński
Retouch: Marcin Kowalski, Łukasz Wiktorzak
Business Development: Erik Semmelhack